Yamaha PSR-F52
Digital Keyboard.

2021 | europe.yamaha.com

Goal: Entry-level keyboard for beginners and returning players
Role: Lead Designer, User Research, UX/UI Designer
Concept: Omotenashi in Keyboards
Keywords: Welcoming, Promising, Uplifting
Photography: M.Perry, YMW

As an entry-level keyboard, the new PSR-F52 by Yamaha offers powerful functionality with a simple, user-friendly interface.

Since the start we aimed at creating a promising keyboard but at a very reduced cost so that it can reach everyone worldwide. We also wanted to offer the future clients an experience comparable to the Japanese hospitality (Omotenashi), inviting, welcoming and convenient with soft and simple lines but with a promising look and uplifting interactions.

The PSR-F52 is the perfect keyboard for people who want to learn to play. It has all the features you need for your first playing experience. The PSR-F52 offers a solid foundation for anyone looking to start playing the keyboard.